/* ============================================================================
   MOWDEW — Marketing site styles (mowdew.com)
   Layers on top of mowdew.css tokens (body.tn). Premium, joyful, alive.
   Garden = leaf green · Pool = aqua · Homeowner = sky. Motion respects
   prefers-reduced-motion.
   ========================================================================= */

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; overflow-x: hidden; }
body.tn { margin: 0; }
img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }

.wrap { width: 100%; max-width: 1200px; margin: 0 auto; padding: 0 24px; }
/* Section eyebrow — "filed record": mono index (on the record) and/or a line
   mark + sentence label with a hand-drawn marker underline. No pill. */
.eyebrow { display: inline-flex; align-items: center; gap: 11px; font-family: var(--font-body); font-size: 14px; font-weight: 700; color: var(--ink-900); letter-spacing: -0.01em; background: none; border: none; padding: 0; box-shadow: none; white-space: nowrap; }
.eyebrow[data-index]::before { content: attr(data-index); font-family: var(--font-mono); font-size: 12.5px; font-weight: 600; color: var(--green-600); letter-spacing: .04em; }
.eyebrow .e-ic { width: 19px; height: 19px; background: none; border-radius: 0; color: var(--green-600); display: inline-grid; place-items: center; flex-shrink: 0; }
.eyebrow .e-ic svg { width: 19px; height: 19px; }
.eyebrow .eb-lab { position: relative; padding-bottom: 7px; }
.eyebrow .eb-ul { position: absolute; left: 0; bottom: 0; width: 100%; height: 6px; overflow: visible; }
.eyebrow.aqua[data-index]::before, .eyebrow.aqua .e-ic { color: var(--aqua-700); }
.eyebrow.sky[data-index]::before, .eyebrow.sky .e-ic { color: var(--blue-700); }
.eyebrow.ink[data-index]::before, .eyebrow.ink .e-ic { color: var(--ink-700); }
.eyebrow.white { color: #fff; }
.eyebrow.white[data-index]::before, .eyebrow.white .e-ic { color: rgba(255,255,255,.82); }

/* hand-drawn underline accent for a heading keyword */
.kw { position: relative; white-space: nowrap; }
.kw .eb-ul { position: absolute; left: 0; bottom: -4px; width: 100%; height: 13px; overflow: visible; }

.h-display, .tn .h-display, h1.h-display { font-family: var(--font-display); font-weight: 800; letter-spacing: -0.035em; line-height: 1.02; margin: 0; font-size: clamp(44px, 5.9vw, 70px); white-space: nowrap; }
.h2 { font-family: var(--font-display); font-weight: 800; letter-spacing: -0.03em; line-height: 1.06; margin: 0; font-size: clamp(30px, 4.4vw, 50px); }
.h3 { font-family: var(--font-display); font-weight: 800; letter-spacing: -0.02em; margin: 0; font-size: clamp(20px, 2.4vw, 26px); }
.lede { font-size: clamp(17px, 1.5vw, 20px); line-height: 1.55; color: var(--ink-700); margin: 0; }
.lede-sm { display: none; }
.muted { color: var(--ink-500); }
.tn-aqua { color: var(--aqua-700); }
.tn-green { color: var(--green-700); }
.tn-sky { color: var(--blue-700); }

/* ---- Buttons ---- */
.mbtn { font-family: var(--font-body); font-weight: 700; font-size: 16px; display: inline-flex; align-items: center; justify-content: center; gap: 9px; padding: 15px 24px; border-radius: 14px; border: none; cursor: pointer; letter-spacing: -0.01em; white-space: nowrap; transition: transform .16s cubic-bezier(.34,1.56,.64,1), box-shadow .2s, background .16s, color .16s; }
.mbtn-lg { padding: 18px 30px; font-size: 17px; border-radius: 16px; }
.mbtn-primary { background: var(--green-700); color: #fff; box-shadow: var(--shadow-green); }
.mbtn-primary:hover { background: var(--green-800); transform: translateY(-2px); box-shadow: 0 14px 34px rgba(33,168,79,.4); }
.mbtn-sky { background: var(--blue-500); color: var(--ink-900); box-shadow: var(--shadow-md); }
.mbtn-sky:hover { background: var(--blue-300); transform: translateY(-2px); }
.mbtn-ghost { background: rgba(255,255,255,.0); color: var(--ink-900); border: 1.5px solid var(--ink-200); }
.mbtn-ghost:hover { background: var(--surface); border-color: var(--ink-300); transform: translateY(-2px); box-shadow: var(--shadow-md); }
.mbtn-white { background: #fff; color: var(--ink-900); box-shadow: var(--shadow-lg); }
.mbtn-white:hover { transform: translateY(-2px); box-shadow: var(--shadow-xl); }
.mbtn-dark { background: var(--ink-900); color: #fff; }
.mbtn-dark:hover { background: #322f29; transform: translateY(-2px); }

/* ============================ NAV ============================ */
.nav { position: fixed; top: 0; left: 0; right: 0; z-index: 100; transition: background .25s, box-shadow .25s, border-color .25s; border-bottom: 1px solid transparent; }
.nav-inner { display: flex; align-items: center; gap: 20px; height: 70px; }
.nav.scrolled { background: rgba(251,250,246,.82); backdrop-filter: blur(16px); -webkit-backdrop-filter: blur(16px); border-bottom-color: var(--ink-100); box-shadow: 0 4px 20px rgba(27,26,23,.04); transform: translateZ(0); }
.nav-logo { display: flex; align-items: center; gap: 10px; font-family: var(--font-display); font-weight: 800; font-size: 21px; letter-spacing: -0.03em; }
.nav-logo > span:first-child { display: inline-flex; align-items: center; }
.nav-logo > span:first-child svg { display: block; }
.nav-links { display: flex; align-items: center; gap: 4px; margin-left: 14px; }
.nav-links a { padding: 9px 14px; border-radius: 10px; font-size: 14.5px; font-weight: 600; color: var(--ink-700); transition: background .14s, color .14s; }
.nav-links a:hover { background: var(--ink-50); color: var(--ink-900); }
.nav-cta { margin-left: auto; display: flex; align-items: center; gap: 10px; }
.nav-cta .login { font-weight: 700; font-size: 14.5px; padding: 9px 12px; color: var(--ink-900); }
.nav-burger { display: none; margin-left: auto; width: 46px; height: 46px; border-radius: 12px; border: 1.5px solid var(--ink-200); background: var(--surface); align-items: center; justify-content: center; cursor: pointer; color: var(--ink-900); }
.nav-burger svg { width: 24px; height: 24px; }

/* mobile menu */
.mobile-menu { position: fixed; inset: 0; z-index: 99; background: var(--paper); padding: 86px 24px 32px; display: flex; flex-direction: column; gap: 6px; transform: translateY(-12px); opacity: 0; pointer-events: none; transition: opacity .24s, transform .24s; }
.mobile-menu.open { opacity: 1; transform: translateY(0); pointer-events: auto; }
.mobile-menu a { padding: 16px 14px; border-radius: 14px; font-family: var(--font-display); font-weight: 700; font-size: 22px; color: var(--ink-900); border-bottom: 1px solid var(--ink-100); }
.mobile-menu a:active { background: var(--ink-50); }
.mobile-menu .mm-cta { margin-top: auto; display: grid; gap: 12px; }

/* ============================ HERO ============================ */
.hero { position: relative; padding: 132px 0 70px; overflow: hidden; }
.hero-water { position: absolute; inset: 0; z-index: 0; width: 100%; height: 100%; pointer-events: none; opacity: .5; mix-blend-mode: multiply; transform: translateZ(0); will-change: transform; -webkit-mask-image: linear-gradient(105deg, transparent 0%, transparent 40%, rgba(0,0,0,.7) 64%, #000 100%); mask-image: linear-gradient(105deg, transparent 0%, transparent 40%, rgba(0,0,0,.7) 64%, #000 100%); }
@media (max-width: 980px) { .hero-water { opacity: .32; -webkit-mask-image: linear-gradient(180deg, transparent 0%, rgba(0,0,0,.5) 50%, #000 100%); mask-image: linear-gradient(180deg, transparent 0%, rgba(0,0,0,.5) 50%, #000 100%); } }
@media (prefers-reduced-motion: reduce) { .hero-water { opacity: .34; } }
.hero-grass { position: absolute; inset: 0; z-index: 0; width: 100%; height: 100%; pointer-events: none; opacity: .66; -webkit-mask-image: linear-gradient(to top, #000 0%, rgba(0,0,0,.5) 8%, transparent 18%); mask-image: linear-gradient(to top, #000 0%, rgba(0,0,0,.5) 8%, transparent 18%); }
@media (max-width: 980px) { .hero-grass { opacity: .58; } }
.hero-tree { position: absolute; left: -26px; top: 210px; z-index: 0; width: 252px; height: 100%; pointer-events: none; opacity: .94; filter: drop-shadow(0 12px 24px rgba(20,40,18,.14)); }
.hero-tree svg { display: block; width: 100%; height: 100%; }
.tn-leafc { animation-name: tnLeafSway; animation-timing-function: ease-in-out; animation-iteration-count: infinite; will-change: transform; }
@keyframes tnLeafSway { 0%,100% { transform: rotate(calc(var(--amp) * -1)); } 50% { transform: rotate(var(--amp)); } }
@media (max-width: 980px) { .hero-tree { opacity: .42; left: -120px; top: -64px; } }
.tn-treesway { animation: tnTreeSway 11s ease-in-out infinite; will-change: transform; }
@keyframes tnTreeSway { 0%, 100% { transform: rotate(-0.45deg) } 50% { transform: rotate(0.6deg) } }
.tn-leaffall { animation-name: tnLeafFall; animation-timing-function: ease-in; animation-iteration-count: infinite; will-change: transform, opacity; }
@keyframes tnLeafFall { 0% { transform: translate(0, 0) rotate(0); opacity: 0 } 8% { opacity: .95 } 60% { transform: translate(28px, 190px) rotate(130deg); opacity: .85 } 100% { transform: translate(-8px, 340px) rotate(250deg); opacity: 0 } }
@media (prefers-reduced-motion: reduce) { .tn-leafc, .tn-treesway, .tn-leaffall { animation: none !important; } }
.hero-bg { position: absolute; inset: -20% -10% 0; z-index: 0; pointer-events: none; filter: blur(8px); opacity: .9; }
.hero-blob { position: absolute; border-radius: 50%; mix-blend-mode: multiply; filter: blur(40px); animation: drift 18s ease-in-out infinite; }
.hero-blob.b1 { width: 560px; height: 560px; left: -120px; top: -120px; background: radial-gradient(circle, rgba(33,168,79,.5), transparent 68%); }
.hero-blob.b2 { width: 520px; height: 520px; right: -100px; top: -60px; background: radial-gradient(circle, rgba(18,188,201,.45), transparent 68%); animation-delay: -6s; }
.hero-blob.b3 { width: 460px; height: 460px; left: 36%; top: 120px; background: radial-gradient(circle, rgba(255,203,61,.42), transparent 66%); animation-delay: -11s; }
@keyframes drift {
  0%,100% { transform: translate(0,0) scale(1); }
  33% { transform: translate(40px,30px) scale(1.08); }
  66% { transform: translate(-30px,20px) scale(.95); }
}
.hero-head { position: relative; z-index: 3; margin-bottom: 26px; }
.hero-grid { position: relative; z-index: 1; display: grid; grid-template-columns: 1.05fr .95fr; gap: 48px; align-items: center; }
.hero-copy { position: relative; z-index: 1; }
.hero-copy > * { position: relative; z-index: 1; }
.hero-copy::before { content: ""; position: absolute; inset: -26px -90px -26px -36px; z-index: 0; background: linear-gradient(102deg, rgba(251,250,246,.92) 0%, rgba(251,250,246,.86) 46%, rgba(251,250,246,.5) 72%, rgba(251,250,246,0) 100%); -webkit-backdrop-filter: blur(3px); backdrop-filter: blur(3px); border-radius: 28px; pointer-events: none; -webkit-mask-image: linear-gradient(102deg, #000 60%, transparent 100%); mask-image: linear-gradient(102deg, #000 60%, transparent 100%); }
@media (max-width: 980px) { .hero-copy::before { inset: -20px -24px; background: linear-gradient(180deg, rgba(251,250,246,.9), rgba(251,250,246,.78)); -webkit-mask-image: none; mask-image: none; } }
.hero-badge { display: inline-flex; align-items: center; gap: 8px; background: var(--surface); border: 1px solid var(--ink-100); box-shadow: var(--shadow-sm); border-radius: 999px; padding: 7px 14px 7px 8px; font-size: 13px; font-weight: 700; color: var(--ink-700); }
/* hero credential — duo mark + hand-underlined keywords, no pill */
.hero-cred { display: flex; align-items: center; gap: 12px; margin-bottom: 22px; }
.hero-cred .cred-marks { display: inline-flex; flex-shrink: 0; }
.hero-cred .cm { width: 34px; height: 34px; border-radius: 50%; display: grid; place-items: center; color: #fff; border: 2.5px solid var(--paper); box-shadow: var(--shadow-sm); }
.hero-cred .cm svg { width: 18px; height: 18px; }
.hero-cred .cm-green { background: linear-gradient(150deg,#21A84F,#15803C); }
.hero-cred .cm-aqua { background: linear-gradient(150deg,#12BCC9,#0A767F); margin-left: -10px; }
.hero-cred .cred-text { font-size: 15.5px; font-weight: 700; letter-spacing: -0.01em; color: var(--ink-700); line-height: 1.42; text-wrap: pretty; }
.hero-cred .cred-g { color: var(--green-700); }
.hero-cred .cred-a { color: var(--aqua-700); }
.hero-cred .cred-h { color: var(--blue-700); }
.hero-badge .vchip { display: inline-flex; gap: 3px; }
.hero-badge .vchip span { width: 20px; height: 20px; border-radius: 7px; display: grid; place-items: center; color: #fff; }
.hero h1 { margin: 20px 0 0; }
.hero .lede { margin-top: 20px; max-width: 540px; }
.hero-cta { margin-top: 30px; display: flex; flex-wrap: wrap; gap: 13px; }
.hero-trust { margin-top: 20px; display: flex; align-items: center; gap: 16px; font-size: 13.5px; color: var(--ink-500); font-weight: 600; flex-wrap: wrap; }
.hero-trust .dot { width: 5px; height: 5px; border-radius: 50%; background: var(--ink-200); flex-shrink: 0; }
.hero-trust > span:not(.dot) { white-space: nowrap; display: inline-block; }
.hero-trust b { color: var(--ink-900); }

/* hero proof composition */
.hero-art { position: relative; height: 540px; }
.float { animation: bob 6s ease-in-out infinite; will-change: transform; backface-visibility: hidden; }
.float.d1 { animation-delay: -1.5s; }
.float.d2 { animation-delay: -3s; }
.float.d3 { animation-delay: -4.5s; }
.float.d4 { animation-delay: -2.2s; }
@keyframes bob { 0%,100% { transform: translateY(0); } 50% { transform: translateY(-14px); } }

.proof-card { position: absolute; background: var(--surface); border: 1px solid var(--ink-100); border-radius: 22px; box-shadow: var(--shadow-xl); padding: 16px; }
.proof-main { width: 342px; left: 10px; top: 22px; z-index: 2; }
.proof-photos { display: grid; grid-template-columns: 1fr 1fr; gap: 8px; }
.ptile { height: 108px; border-radius: 13px; position: relative; overflow: hidden; }
.ptile .plab { position: absolute; top: 7px; left: 7px; font-family: var(--font-mono); font-size: 9.5px; font-weight: 600; letter-spacing: .08em; color: #fff; background: rgba(27,26,23,.5); padding: 2px 7px; border-radius: 6px; }
.sc-lawn-b { background: linear-gradient(160deg,#7C8B4A,#4C5C2C); background-image: repeating-linear-gradient(120deg, rgba(0,0,0,.12) 0 7px, rgba(255,255,255,.05) 7px 14px), linear-gradient(160deg,#7C8B4A,#4C5C2C); }
.sc-lawn-a { background-image: repeating-linear-gradient(90deg, rgba(255,255,255,.16) 0 12px, rgba(0,0,0,.06) 12px 24px), linear-gradient(160deg,#3FA85E,#2E8C49); }
.sc-pool-b { background-image: radial-gradient(circle at 30% 30%, rgba(255,255,255,.14), transparent 45%), linear-gradient(160deg,#5E8C76,#3F6E5C); }
.sc-pool-a { background-image: radial-gradient(circle at 70% 25%, rgba(255,255,255,.42), transparent 40%), repeating-linear-gradient(115deg, rgba(255,255,255,.12) 0 9px, transparent 9px 20px), linear-gradient(160deg,#2FD0D8,#0FA4B0); }
.proof-row { display: flex; align-items: center; gap: 9px; margin-top: 12px; }
.proof-verified { display: inline-flex; align-items: center; gap: 6px; background: var(--green-50); color: var(--green-700); border: 1px solid var(--green-100); border-radius: 999px; padding: 5px 11px; font-size: 12px; font-weight: 700; }

.proof-ph { width: 218px; left: 0; top: 300px; z-index: 3; }
.proof-ph .gauge { height: 12px; border-radius: 99px; background: linear-gradient(90deg, #F2683C, #F2A03D 26%, #21A84F 46%, #21A84F 60%, #46B6F0 78%, #7C6FF0 100%); position: relative; margin: 8px 0 4px; }
.proof-ph .needle { position: absolute; top: -5px; left: 46%; transform: translateX(-50%); }
.proof-ph .needle b { background: var(--green-700); color: #fff; font-family: var(--font-display); font-weight: 800; font-size: 12px; padding: 2px 8px; border-radius: 7px; box-shadow: var(--shadow-md); display: block; }

.proof-paid { width: 250px; right: 0; top: 356px; z-index: 3; }
.proof-paid .amt { font-family: var(--font-display); font-weight: 800; font-size: 28px; letter-spacing: -0.03em; color: var(--green-700); }

.proof-pin { position: absolute; right: 4px; top: 16px; z-index: 1; width: 150px; }
.proof-pin .map { height: 110px; border-radius: 13px; background: #E8EEE6; position: relative; overflow: hidden; }
.proof-resched { width: 208px; right: 0; top: 224px; z-index: 4; padding: 14px; }
.proof-notif { width: 212px; left: 38px; top: 216px; z-index: 4; padding: 13px; }
.proof-card.proof-notif { animation-duration: 8.2s; animation-delay: -1.1s; }

.icon-sq { border-radius: 30%; display: grid; place-items: center; color: #fff; flex-shrink: 0; }
.icon-sq.green { background: var(--green-500); }
.icon-sq.aqua { background: var(--aqua-500); }
.icon-sq.sky { background: var(--blue-500); color: var(--ink-900); }
.icon-sq.yellow { background: var(--yellow-500); color: var(--ink-900); }
.icon-sq.ink { background: var(--ink-900); }

/* ============================ MARQUEE ============================ */
.marquee { margin-top: 60px; border-top: 1px solid var(--ink-100); border-bottom: 1px solid var(--ink-100); padding: 18px 0; overflow: hidden; -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent); mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent); }
.marquee-track { display: flex; gap: 40px; width: max-content; animation: scrollx 32s linear infinite; }
.marquee:hover .marquee-track { animation-play-state: paused; }
.marquee-item { display: inline-flex; align-items: center; gap: 10px; font-family: var(--font-display); font-weight: 700; font-size: 17px; color: var(--ink-700); white-space: nowrap; }
.marquee-item .icon-sq { width: 30px; height: 30px; }
@keyframes scrollx { to { transform: translateX(-50%); } }

/* ============================ SECTION SHELL ============================ */
section { position: relative; }
.sec { padding: 92px 0; }
.sec-head { max-width: 720px; margin: 0 auto 54px; text-align: center; }
.sec-head .lede { margin-top: 16px; }
.sec-dark { background: var(--ink-900); color: #fff; }
/* the problem section breathes — dawn-route photo under a heavy ink scrim */
#problem { position: relative; overflow: hidden; }
#problem::before { content: ""; position: absolute; inset: 0; background: url("assets/photos/05_owner_small_crew.jpg") center / cover no-repeat; opacity: .22; }
#problem::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, rgba(27,26,23,.55) 0%, rgba(27,26,23,.2) 45%, rgba(27,26,23,.66) 100%); }
#problem .wrap { position: relative; z-index: 1; }
.sec-dark .lede { color: rgba(255,255,255,.72); }
.sec-dark .h2, .sec-dark .h3 { color: #fff; }
.sec-green { background: var(--green-50); }

/* ---- full-bleed photo testimonial ---- */
.sec-photo { position: relative; overflow: hidden; background: var(--ink-900); }
.sec-photo > .wrap { position: relative; z-index: 2; }
.proof-bg { position: absolute; inset: 0; z-index: 0; background-image: url(assets/photos/03_pool_tech_before_after.jpg); background-size: cover; background-position: center; }
.proof-bg::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, rgba(13,40,24,.82) 0%, rgba(11,36,22,.7) 45%, rgba(9,46,40,.84) 100%); }
.sec-photo .quote-card { position: relative; z-index: 2; box-shadow: 0 28px 70px rgba(0,0,0,.34); }
.sec-photo .stat .sn { color: #fff; text-shadow: 0 2px 14px rgba(8,30,18,.55); }
.sec-photo .stat .sl { color: #fff; text-shadow: 0 1px 10px rgba(8,30,18,.6); }
.sec-photo .stat { background: rgba(10,40,24,.34); border: 1px solid rgba(255,255,255,.16); border-radius: 18px; padding: 18px 18px 16px; backdrop-filter: blur(3px); }
.sec-photo .stat .sn .tn-green, .sec-photo blockquote .tn-green { color: #8FE3AB; }
.sec-cream { background: var(--surface); }

/* ============================ SCREENS CAROUSEL ============================ */
.screens-carousel { position: relative; margin-top: 30px; }
#screens { overflow-x: clip; }
.sc-track { display: flex; gap: 24px; overflow-x: auto; scroll-snap-type: x mandatory; scroll-behavior: smooth; padding: 8px 2px 10px; -ms-overflow-style: none; scrollbar-width: none; }
.sc-track::-webkit-scrollbar { display: none; }
.sc-slide { flex: 0 0 auto; scroll-snap-align: center; width: min(312px, 76vw); }
.sc-slide img { width: 100%; height: auto; border-radius: 30px; box-shadow: var(--shadow-lg); border: 1px solid var(--ink-100); display: block; background: var(--paper); }
.sc-arrow { position: absolute; top: 50%; transform: translateY(-50%); z-index: 4; width: 56px; height: 56px; border-radius: 50%; background: #fff; border: 1px solid var(--ink-100); box-shadow: var(--shadow-lg); color: var(--ink-900); cursor: pointer; display: grid; place-items: center; transition: transform .15s ease, box-shadow .15s ease, opacity .2s ease; }
.sc-arrow:hover { transform: translateY(-50%) scale(1.06); box-shadow: var(--shadow-xl); }
.sc-arrow:active { transform: translateY(-50%) scale(.97); }
.sc-arrow span { width: 22px; height: 22px; }
.sc-prev { left: 6px; }
.sc-prev span { transform: rotate(180deg); }
.sc-next { right: 6px; }
.sc-arrow[disabled] { opacity: .32; cursor: default; box-shadow: var(--shadow-md); }
.sc-arrow[disabled]:hover { transform: translateY(-50%); }
.sc-dots { display: flex; gap: 8px; justify-content: center; flex-wrap: wrap; margin-top: 22px; }
.sc-dot { width: 9px; height: 9px; border-radius: 50%; background: var(--ink-200); border: 0; padding: 0; cursor: pointer; transition: all .2s ease; }
.sc-dot.active { background: var(--green-600); width: 26px; border-radius: 99px; }
@media (max-width: 720px) { .sc-arrow { display: none; } .sc-slide { width: 78vw; } }
@media (prefers-reduced-motion: reduce) { .sc-track { scroll-behavior: auto; } }

/* reveal — visible at rest; entrance is a JS flourish (can't hide content even
   if time-based CSS is frozen). */
.reveal { will-change: opacity, transform; }

/* ============================ PROBLEM ============================ */
.prob-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 22px; }
.prob-card { background: rgba(255,255,255,.04); border: 1px solid rgba(255,255,255,.1); border-radius: 24px; padding: 28px; }
.prob-card .role { display: inline-flex; align-items: center; gap: 9px; font-size: 12px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; color: rgba(255,255,255,.6); }
.prob-card .big { font-family: var(--font-display); font-weight: 800; font-size: clamp(34px,4vw,46px); letter-spacing: -0.03em; margin: 18px 0 6px; line-height: 1; }
.prob-list { list-style: none; margin: 18px 0 0; padding: 0; display: grid; gap: 12px; }
.prob-list li { display: flex; gap: 11px; align-items: flex-start; font-size: 15px; color: rgba(255,255,255,.82); line-height: 1.45; }
.prob-list li .x { width: 22px; height: 22px; border-radius: 7px; background: rgba(242,104,60,.18); color: #FF9E7D; display: grid; place-items: center; flex-shrink: 0; margin-top: 1px; }

/* ============================ HOW IT WORKS ============================ */
.loop { display: grid; grid-template-columns: repeat(4,1fr); gap: 18px; position: relative; }
.loop-rail { position: absolute; top: 38px; left: 12%; right: 12%; height: 2px; background: repeating-linear-gradient(90deg, var(--ink-200) 0 7px, transparent 7px 14px); z-index: 0; }
.step { position: relative; z-index: 1; text-align: center; }
.step .num { width: 76px; height: 76px; border-radius: 24px; display: grid; place-items: center; margin: 0 auto 18px; color: #fff; box-shadow: var(--shadow-md); position: relative; }
.step .num .n { position: absolute; top: -8px; right: -8px; width: 26px; height: 26px; border-radius: 50%; background: var(--ink-900); color: #fff; font-family: var(--font-display); font-weight: 800; font-size: 13px; display: grid; place-items: center; border: 3px solid var(--paper); }
.step h3 { margin-bottom: 8px; }
.step p { font-size: 14.5px; color: var(--ink-600,#6E6B60); line-height: 1.5; }
.loop-killer { margin-top: 44px; background: var(--ink-900); color: #fff; border-radius: 26px; padding: clamp(26px,4vw,40px); display: flex; align-items: center; gap: 26px; flex-wrap: wrap; }
.loop-killer .big { font-family: var(--font-display); font-weight: 800; font-size: clamp(22px,2.6vw,30px); letter-spacing: -0.02em; line-height: 1.18; flex: 1; min-width: 280px; }

/* ============================ PERSONA TABS ============================ */
.ptabs { display: inline-flex; gap: 6px; padding: 6px; background: var(--ink-50); border: 1px solid var(--ink-100); border-radius: 16px; }
.ptab { display: inline-flex; align-items: center; gap: 9px; padding: 12px 20px; border-radius: 12px; border: none; background: transparent; cursor: pointer; font-family: var(--font-body); font-weight: 700; font-size: 15px; color: var(--ink-500); transition: all .18s; }
.ptab .icon-sq { width: 26px; height: 26px; opacity: .65; transition: opacity .18s; }
.ptab.active { background: var(--surface); color: var(--ink-900); box-shadow: var(--shadow-sm); }
.ptab.active .icon-sq { opacity: 1; }
.persona-panel { display: grid; grid-template-columns: 1fr 1fr; gap: 44px; align-items: center; margin-top: 40px; }
.persona-copy .pill { display: inline-flex; align-items: center; gap: 8px; font-size: 12.5px; font-weight: 800; letter-spacing: .01em; color: var(--ink-900); }
.persona-copy .pill .pdot { width: 9px; height: 9px; border-radius: 2px 3px 2px 3px; transform: rotate(45deg); display: inline-block; background: var(--ink-900); flex-shrink: 0; }
.persona-copy .pill .pdot.green { background: var(--green-500); }
.persona-copy .pill .pdot.blue { background: var(--blue-500); }
.persona-copy .pill .pdot.ink { background: var(--ink-900); }
.persona-copy h3 { margin: 14px 0 12px; font-size: clamp(26px,3vw,34px); }
.persona-copy .lede { margin-bottom: 22px; }
.persona-feats { display: grid; gap: 14px; }
.persona-feats .pf { display: flex; gap: 13px; align-items: flex-start; }
.persona-feats .pf .icon-sq { width: 40px; height: 40px; }
.persona-feats .pf b { display: block; font-family: var(--font-display); font-weight: 700; font-size: 16px; }
.persona-feats .pf span { font-size: 14px; color: var(--ink-500); line-height: 1.45; }
.persona-stage { display: grid; place-items: center; }
.persona-hidden { display: none; }

/* stylized device mock */
.mock { background: var(--surface); border: 1px solid var(--ink-100); border-radius: 26px; box-shadow: var(--shadow-xl); overflow: hidden; width: 100%; max-width: 420px; }
.mock-top { padding: 14px 18px; display: flex; align-items: center; gap: 10px; border-bottom: 1px solid var(--ink-100); }
.mock-body { padding: 16px; display: grid; gap: 11px; background: var(--paper); }
.mrow { background: var(--surface); border: 1px solid var(--ink-100); border-radius: 16px; padding: 13px; display: flex; align-items: center; gap: 11px; }
.mrow .icon-sq { width: 42px; height: 42px; }
.mrow .gt { flex: 1; min-width: 0; }
.mrow .gt b { font-family: var(--font-display); font-weight: 700; font-size: 14.5px; display: block; }
.mrow .gt span { font-size: 12px; color: var(--ink-500); }
.mchip { font-size: 11.5px; font-weight: 700; padding: 4px 10px; border-radius: 999px; white-space: nowrap; }
.mchip.green { background: var(--green-50); color: var(--green-700); }
.mchip.aqua { background: var(--aqua-50); color: var(--aqua-700); }
.mchip.sky { background: var(--blue-50); color: var(--blue-700); }
.mchip.alert { background: var(--alert-50); color: var(--alert-700); }
.mchip.yellow { background: var(--yellow-50); color: var(--yellow-700); }

/* ============================ VERTICALS ============================ */
.vert-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; }
.vert-card { position: relative; border-radius: 28px; padding: 36px; overflow: hidden; color: #fff; min-height: 340px; display: flex; flex-direction: column; justify-content: space-between; transition: transform .3s, box-shadow .3s; }
.vert-card:hover { transform: translateY(-4px); box-shadow: var(--shadow-xl); }
.vert-card.garden { background: linear-gradient(150deg, #21A84F, #15803C); }
.vert-card.pool { background: linear-gradient(150deg, #12BCC9, #0A767F); }
.vert-card .vc-mascot { position: absolute; right: 16px; bottom: -10px; width: 168px; opacity: .96; }
.vert-card h3 { color: #fff; font-size: clamp(26px,3vw,34px); }
.vert-card .vc-list { list-style: none; margin: 18px 0 0; padding: 0; display: grid; gap: 9px; max-width: 60%; }
.vert-card .vc-list li { display: flex; gap: 9px; align-items: center; font-size: 14.5px; font-weight: 600; color: rgba(255,255,255,.92); }
.vert-card .vc-list li svg { flex-shrink: 0; }

/* ============================ FEATURES ============================ */
.feat-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 20px; }
.feat-card { background: var(--surface); border: 1px solid var(--ink-100); border-radius: 22px; padding: 26px; transition: transform .25s, box-shadow .25s, border-color .25s; }
.feat-card:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); border-color: var(--ink-200); }
.feat-card .icon-sq { width: 50px; height: 50px; margin-bottom: 18px; }
.feat-card h3 { font-size: 19px; margin-bottom: 8px; }
.feat-card p { font-size: 14.5px; color: var(--ink-600,#6E6B60); line-height: 1.55; margin: 0; }

/* ============================ PRICING ============================ */
.price-wrap { max-width: 940px; margin: 0 auto; }
.price-slider-card { background: var(--surface); border: 1px solid var(--ink-100); border-radius: 24px; box-shadow: var(--shadow-md); padding: clamp(22px,3vw,34px); }
.price-homes { display: flex; align-items: baseline; gap: 12px; flex-wrap: wrap; }
.price-homes .n { font-family: var(--font-display); font-weight: 800; font-size: clamp(40px,6vw,60px); letter-spacing: -0.04em; line-height: 1; }
.slider { -webkit-appearance: none; appearance: none; width: 100%; height: 12px; border-radius: 99px; margin: 26px 0 8px; background: var(--ink-100); outline: none; }
.slider::-webkit-slider-thumb { -webkit-appearance: none; width: 32px; height: 32px; border-radius: 50%; background: #fff; border: 4px solid var(--green-600); cursor: pointer; box-shadow: var(--shadow-md); transition: transform .12s; }
.slider::-webkit-slider-thumb:hover { transform: scale(1.08); }
.slider::-moz-range-thumb { width: 32px; height: 32px; border-radius: 50%; background: #fff; border: 4px solid var(--green-600); cursor: pointer; box-shadow: var(--shadow-md); }
.slider-scale { display: flex; justify-content: space-between; font-family: var(--font-mono); font-size: 11px; color: var(--ink-400,#A8A498); }
.price-tiers { display: grid; grid-template-columns: repeat(3,1fr); gap: 16px; margin-top: 28px; }
.tier { border: 2px solid var(--ink-100); border-radius: 20px; padding: 22px; transition: all .25s; background: var(--surface); }
.tier.active { border-color: var(--green-500); box-shadow: 0 0 0 4px var(--green-50), var(--shadow-lg); transform: translateY(-3px); }
.tier .tname { font-family: var(--font-display); font-weight: 800; font-size: 18px; }
.tier .tprice { font-family: var(--font-display); font-weight: 800; font-size: 38px; letter-spacing: -0.03em; margin: 8px 0 2px; }
.tier .tprice small { font-size: 15px; color: var(--ink-500); font-weight: 600; letter-spacing: 0; }
.tier .thomes { font-size: 13px; color: var(--ink-500); font-weight: 600; }
.tier .tbadge { float: right; font-size: 11px; font-weight: 800; letter-spacing: .04em; background: var(--green-700); color: #fff; padding: 4px 10px; border-radius: 999px; opacity: 0; transition: opacity .2s; }
.tier.active .tbadge { opacity: 1; }
.price-incl { margin-top: 18px; background: var(--paper); border: 1px solid var(--ink-100); border-radius: 18px; padding: 16px 18px; }
.price-incl .lbl { display: block; font-family: var(--font-mono); font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--ink-500); margin-bottom: 12px; text-align: center; }
.price-incl .items { display: flex; gap: 12px; justify-content: center; flex-wrap: wrap; }
.price-incl .items > span { display: inline-flex; align-items: center; gap: 9px; font-size: 14px; font-weight: 700; color: var(--ink-900); background: #fff; border: 1px solid var(--ink-100); border-radius: 12px; padding: 9px 13px; white-space: nowrap; }
.price-incl .icon-sq { width: 26px; height: 26px; }
.price-free { margin-top: 22px; display: flex; align-items: center; gap: 16px; background: var(--blue-50); border: 1px solid var(--blue-100); border-radius: 20px; padding: 20px 24px; flex-wrap: wrap; }
.price-free .ic { width: 52px; height: 52px; border-radius: 16px; background: var(--blue-500); display: grid; place-items: center; color: var(--ink-900); flex-shrink: 0; }

/* ============================ QUOTE / STATS ============================ */
.quote-card { background: var(--surface); border: 1px solid var(--ink-100); border-radius: 28px; box-shadow: var(--shadow-lg); padding: clamp(30px,4vw,52px); position: relative; overflow: hidden; }
.quote-card .qmark { position: absolute; top: -10px; left: 30px; font-family: var(--font-display); font-weight: 800; font-size: 180px; color: var(--green-50); line-height: 1; pointer-events: none; }
.quote-card blockquote { position: relative; margin: 0; font-family: var(--font-display); font-weight: 700; font-size: clamp(22px,3vw,33px); letter-spacing: -0.02em; line-height: 1.28; }
.quote-card .qby { display: flex; align-items: center; gap: 14px; margin-top: 28px; }
.qav { width: 54px; height: 54px; border-radius: 50%; background: var(--aqua-500); color: #fff; display: grid; place-items: center; font-family: var(--font-display); font-weight: 800; font-size: 19px; }
.stats { display: grid; grid-template-columns: repeat(3,1fr); gap: 20px; margin-top: 30px; }
.stat { text-align: center; }
.stat .sn { font-family: var(--font-display); font-weight: 800; font-size: clamp(36px,5vw,52px); letter-spacing: -0.03em; }
.stat .sl { font-size: 14px; color: var(--ink-500); font-weight: 600; margin-top: 2px; }

/* portrait testimonial — Jose Del Rio */
.quote-card.has-portrait { display: grid; grid-template-columns: 312px 1fr; gap: 0; padding: 0; overflow: hidden; align-items: stretch; }
.quote-card.has-portrait .qmark { position: static; font-size: 92px; color: var(--green-100); margin: 0 0 -38px; }
/* robust: the portrait owns a definite, bounded height (aspect-ratio) and also
   stretches to the body via the grid row — so the image is ALWAYS contained,
   even if the grid stretch or the stylesheet only partly applies. */
.qportrait { position: relative; align-self: stretch; width: 100%; min-height: 360px; height: 100%; background: var(--green-50); overflow: hidden; }
.qportrait img { position: absolute; inset: 0; width: 100%; height: 100%; max-width: 100%; object-fit: cover; object-position: 50% 18%; display: block; }
.qportrait .qbadge { position: absolute; left: 16px; bottom: 16px; display: inline-flex; align-items: center; gap: 7px; background: rgba(251,250,246,.95); border-radius: 999px; padding: 8px 14px 8px 11px; font-family: var(--font-mono); font-size: 11px; font-weight: 600; letter-spacing: .03em; color: var(--ink-900); box-shadow: var(--shadow-md); }
.qportrait .qbadge-ic { width: 16px; height: 16px; color: var(--aqua-700); }
.qbody { padding: clamp(28px,3.2vw,48px); display: flex; flex-direction: column; justify-content: center; }
.qbody .qtag { display: inline-flex; align-self: flex-start; align-items: center; gap: 8px; font-family: var(--font-mono); font-size: 11px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--aqua-700); }
.qbody .qtag::before { content: ""; width: 3px; height: 13px; border-radius: 2px; background: var(--aqua-500); }
.qbody blockquote { position: relative; margin: 0; font-family: var(--font-display); font-weight: 700; font-size: clamp(20px,2.5vw,28px); letter-spacing: -0.02em; line-height: 1.34; color: var(--ink-900); }
.qby { display: flex; align-items: center; gap: 14px; margin-top: 24px; }
.qname { font-family: var(--font-display); font-weight: 800; font-size: 17px; letter-spacing: -0.01em; }
.qrole { font-size: 13.5px; color: var(--ink-500); margin-top: 2px; }

/* ============================ FAQ ============================ */
.faq-wrap { max-width: 800px; margin: 0 auto; }
.faq { border-bottom: 1px solid var(--ink-100); }
.faq-q { width: 100%; background: none; border: none; cursor: pointer; display: flex; align-items: center; gap: 16px; padding: 24px 4px; text-align: left; font-family: var(--font-display); font-weight: 700; font-size: clamp(17px,2vw,21px); color: var(--ink-900); letter-spacing: -0.01em; }
.faq-q .fic { margin-left: auto; width: 30px; height: 30px; border-radius: 9px; background: var(--ink-50); display: grid; place-items: center; flex-shrink: 0; transition: transform .25s, background .2s, color .2s; color: var(--ink-700); }
.faq.open .faq-q .fic { transform: rotate(45deg); background: var(--green-700); color: #fff; }
.faq-a { max-height: 0; overflow: hidden; transition: max-height .3s ease; }
.faq-a .inner { padding: 0 4px 24px; font-size: 15.5px; line-height: 1.6; color: var(--ink-600,#6E6B60); max-width: 660px; }

/* ============================ FINAL CTA / FOOTER ============================ */
.final { position: relative; overflow: hidden; background: var(--ink-900); color: #fff; border-radius: 36px; padding: clamp(40px,6vw,76px); text-align: center; }
.final-bg { position: absolute; inset: 0; z-index: 0; opacity: .5; }
.final-blob { position: absolute; border-radius: 50%; filter: blur(60px); }
.final-blob.f1 { width: 420px; height: 420px; left: -80px; bottom: -120px; background: radial-gradient(circle, rgba(33,168,79,.7), transparent 70%); }
.final-blob.f2 { width: 420px; height: 420px; right: -80px; top: -120px; background: radial-gradient(circle, rgba(18,188,201,.6), transparent 70%); }
.final > * { position: relative; z-index: 1; }
.final .h2 { color: #fff; }
.final-cta { margin-top: 30px; display: flex; gap: 14px; justify-content: center; flex-wrap: wrap; }

footer { padding: 70px 0 40px; }
.foot-grid { display: grid; grid-template-columns: 1.5fr 1fr 1fr 1fr; gap: 30px; padding-bottom: 40px; border-bottom: 1px solid var(--ink-100); }
.foot-col h5 { font-family: var(--font-body); font-size: 12px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; color: var(--ink-500); margin: 0 0 16px; }
.foot-col a { display: block; padding: 6px 0; font-size: 14.5px; color: var(--ink-700); font-weight: 500; }
.foot-col a:hover { color: var(--green-700); }
.foot-bottom { display: flex; align-items: center; justify-content: space-between; padding-top: 26px; flex-wrap: wrap; gap: 14px; font-size: 13.5px; color: var(--ink-500); }

/* ============================ RESPONSIVE ============================ */
.nav-links a { white-space: nowrap; }
.nav-m-home, .nav-m-biz { display: none; }
@media (max-width: 720px) {
  .nav-cta .mbtn.nav-start { display: none; }
  .nav.past-hero .nav-m-home { display: none; }
  .nav.past-hero .nav-m-biz { display: inline-flex; padding: 8px 13px; font-size: 13px; }
  .nav.past-hero .nav-burger { display: none; }
}
@media (max-width: 980px) {
  .hero-grid { grid-template-columns: 1fr; gap: 28px; }
  .hero-art { height: 470px; margin: 4px auto 0; max-width: 440px; width: 100%; }
  .persona-panel { grid-template-columns: 1fr; }
  .persona-stage { order: -1; }
  .prob-grid { grid-template-columns: 1fr; }
  .loop { grid-template-columns: 1fr 1fr; gap: 28px; }
  .loop-rail { display: none; }
  .feat-grid { grid-template-columns: 1fr 1fr; }
  .foot-grid { grid-template-columns: 1fr 1fr; }
}
@media (max-width: 720px) {
  .nav-links, .nav-cta .login, .nav-cta .mbtn { display: none; }
  /* nav-start "I run a business" is redundant on the ATF (the hero CTA covers it);
     the compact "Start free" (nav-m-biz) appears past the hero instead. */
  .nav-cta .mbtn.nav-start { display: none; }
  .nav-burger { display: flex; }
  #demo { display: none; }
  .sec { padding: 60px 0; }
  .hero { padding: 88px 0 40px; }
  /* ATF mobile redesign — clean paper, photo-forward, minimal text */
  .hero-bg { display: none; }
  .hero-water { opacity: .1; }
  .hero-grass { opacity: .32; }
  .hero-copy::before { display: none; }
  .hero-tree { display: block; width: 130px; height: auto; left: auto; right: -28px; top: auto; bottom: -6px; opacity: .2; }
  .hero-tree svg { height: auto; }
  .hero-grid { gap: 20px; }
  /* centered ATF composition — no more ragged left edge */
  .hero-copy, .hero-head { text-align: center; display: flex; flex-direction: column; align-items: center; }
  .hero-head { margin-bottom: 0; }
  .hero-cred { flex-direction: column; align-items: center; gap: 9px; margin-bottom: 16px; }
  .hero-cred .cred-marks { margin: 0 auto; }
  .hero-cred .cm { width: 32px; height: 32px; }
  .hero-cred .cm svg { width: 17px; height: 17px; }
  .hero-cred .cred-text { font-size: 13.5px; line-height: 1.4; text-wrap: balance; }
  .hero-cred .cred-text br { display: none; }
  .hero h1 { margin-top: 4px; }
  .h-display, .tn .h-display, h1.h-display { font-size: clamp(26px, 7vw, 40px); white-space: nowrap; text-wrap: nowrap; letter-spacing: -0.03em; }
  .h-display br { display: none; }
  .hero .lede.lede-lg { display: none; }
  .lede-sm { display: block; font-family: var(--font-display); font-weight: 700; font-size: 19px; line-height: 1.38; letter-spacing: -0.02em; color: var(--ink-900); margin: 14px auto 0; max-width: 24ch; }
  .lede-sm .tn-green { color: var(--green-700); }
  .hero-cta { margin-top: 24px; justify-content: center; width: 100%; max-width: 420px; }
  .hero-trust { margin-top: 16px; justify-content: center; font-size: 12.5px; gap: 11px; }
  .vert-grid { grid-template-columns: 1fr; }
  .price-tiers { grid-template-columns: 1fr; }
  .stats { grid-template-columns: 1fr; gap: 24px; }
  .feat-grid { grid-template-columns: 1fr; }
  .loop { grid-template-columns: 1fr; }
  .foot-grid { grid-template-columns: 1fr; }
  .vert-card .vc-list { max-width: 100%; }
  .ptabs { display: flex; width: 100%; max-width: 380px; }
  .ptab { flex: 1; padding: 10px 6px; font-size: 13px; gap: 6px; justify-content: center; }
  .ptab .icon-sq { width: 22px; height: 22px; }
  .loop-killer { flex-direction: column; align-items: flex-start; text-align: left; }
  .quote-card .qmark { font-size: 120px; }
  .quote-card.has-portrait { grid-template-columns: 1fr; }
  .quote-card.has-portrait .qportrait { min-height: 320px; }
  .quote-card.has-portrait .qportrait img { object-position: 50% 22%; }
}
@media (max-width: 640px) {
  /* hero proof art → all 4 modules, photo-forward stack */
  .hero-art { position: static; height: auto; display: grid; grid-template-columns: 1fr 1fr; gap: 10px; max-width: 400px; }
  .hero-art .proof-card { position: static !important; width: auto !important; left: auto !important; right: auto !important; top: auto !important; bottom: auto !important; transform: none !important; }
  .float { animation: none !important; }
  .proof-main, .proof-paid { grid-column: 1 / -1; }
  .proof-pin { grid-column: 1; }
  .proof-ph { grid-column: 2; }
  .proof-resched { grid-column: 1; }
  .proof-notif { grid-column: 2; }
  .proof-main { padding: 14px; }
  .proof-main .ptile { height: 150px; }
  .hero-cta { flex-direction: column; align-items: stretch; }
  .hero-cta .mbtn { width: 100%; }
  .hero .lede { max-width: none; }
  .nav-inner { gap: 12px; }
  .wrap { padding: 0 18px; }
}
@media (max-width: 380px) {
  .nav-logo { font-size: 19px; }
}

/* ============================================================================
   PHOTOGRAPHY — Apple-ad style: generous radii, soft ink shadows, photo-first.
   ========================================================================= */
.shot { position: relative; border-radius: 30px; overflow: hidden; background: var(--ink-100); box-shadow: var(--shadow-xl); }
.shot img { width: 100%; height: 100%; object-fit: cover; display: block; }
.shot--tall { aspect-ratio: 4 / 5; }
.shot--wide { aspect-ratio: 3 / 2; }
.shot--sq   { aspect-ratio: 1 / 1; }
.shot .shot-cap { position: absolute; left: 16px; bottom: 16px; right: 16px; z-index: 2; display: flex; align-items: center; gap: 9px; }
.shot .shot-cap .mono { background: rgba(251,250,246,.92); border-color: transparent; -webkit-backdrop-filter: blur(6px); backdrop-filter: blur(6px); }
.shot--scrim::after { content: ""; position: absolute; inset: 0; z-index: 1; background: linear-gradient(to top, rgba(20,20,16,.55), transparent 46%); pointer-events: none; }

/* ---- Persona stage: lifestyle photo with the REAL app device floated over it ---- */
.persona-stage { position: relative; width: 100%; max-width: 520px; padding: 0 12px 40px 0; }
.persona-stage .life-shot { border-radius: 32px; overflow: hidden; aspect-ratio: 1 / 1; box-shadow: var(--shadow-xl); position: relative; background: var(--ink-100); }
.persona-stage .life-shot img { width: 100%; height: 100%; object-fit: cover; display: block; }
.persona-stage .life-shot::after { content: ""; position: absolute; inset: 0; background: linear-gradient(to top, rgba(20,22,18,.42), transparent 50%); }
.persona-stage .life-tag { position: absolute; top: 16px; left: 16px; z-index: 2; }
.persona-stage .app-shot { position: absolute; right: -10px; bottom: -22px; width: 218px; height: auto; z-index: 3; filter: drop-shadow(0 26px 46px rgba(27,26,23,.34)); }
@media (max-width: 980px) {
  .persona-stage { max-width: 480px; margin: 0 auto; padding-right: 0; }
  .persona-stage .app-shot { right: 4px; }
}
@media (max-width: 560px) {
  .persona-stage { padding-bottom: 0; }
  .persona-stage .life-shot { aspect-ratio: 4 / 3.4; }
  .persona-stage .app-shot { position: static; width: 60%; max-width: 230px; display: block; margin: -36px auto 0; }
}

/* ---- Before / After showcase ---- */
.sec-proof { background: var(--surface); }
.ba-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 26px; }
.ba-card { background: var(--paper); border: 1px solid var(--ink-100); border-radius: 30px; padding: 18px; box-shadow: var(--shadow-md); transition: transform .3s, box-shadow .3s; }
.ba-card:hover { transform: translateY(-4px); box-shadow: var(--shadow-xl); }
.ba-pair { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.ba-pair .shot { border-radius: 22px; aspect-ratio: 3 / 4; box-shadow: var(--shadow-sm); }
.ba-pair .ba-lab { position: absolute; top: 12px; left: 12px; z-index: 2; font-family: var(--font-mono); font-size: 10.5px; font-weight: 600; letter-spacing: .1em; color: #fff; background: rgba(20,20,16,.55); -webkit-backdrop-filter: blur(4px); backdrop-filter: blur(4px); padding: 4px 9px; border-radius: 8px; }
.ba-pair .shot.is-after .ba-lab { background: rgba(21,128,60,.82); }
.ba-pair .shot.is-after.is-pool .ba-lab { background: rgba(10,118,127,.85); }
.ba-foot { display: flex; align-items: center; gap: 12px; padding: 16px 8px 6px; }
.ba-foot .icon-sq { width: 44px; height: 44px; flex-shrink: 0; }
.ba-foot b { font-family: var(--font-display); font-weight: 800; font-size: 17px; display: block; letter-spacing: -0.02em; }
.ba-foot span { font-size: 13.5px; color: var(--ink-500); }
.ba-foot .ba-chem { margin-left: auto; text-align: right; flex-shrink: 0; }
.ba-foot .ba-chem .num { font-family: var(--font-display); font-weight: 800; font-size: 22px; letter-spacing: -0.03em; color: var(--green-700); }
.ba-foot .ba-chem .lab { font-family: var(--font-mono); font-size: 9.5px; letter-spacing: .1em; color: var(--ink-500); }
@media (max-width: 860px) { .ba-grid { grid-template-columns: 1fr; } }

/* ---- In-the-field two-up portrait band ---- */
.field-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; }
.field-card { position: relative; border-radius: 32px; overflow: hidden; aspect-ratio: 3 / 2.15; box-shadow: var(--shadow-xl); }
.field-card img { width: 100%; height: 100%; object-fit: cover; display: block; transition: transform .6s cubic-bezier(.22,1,.36,1); }
.field-card:hover img { transform: scale(1.04); }
.field-card::after { content: ""; position: absolute; inset: 0; background: linear-gradient(to top, rgba(16,18,14,.74) 4%, rgba(16,18,14,.12) 42%, transparent 66%); }
.field-card .field-copy { position: absolute; left: 26px; right: 26px; bottom: 24px; z-index: 2; color: #fff; }
.field-card .field-copy .fk-tag { display: inline-flex; align-items: center; gap: 7px; font-family: var(--font-mono); font-size: 11px; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: rgba(255,255,255,.92); margin-bottom: 10px; }
.field-card .field-copy .fk-tag .icon-sq { width: 24px; height: 24px; }
.field-card .field-copy h3 { color: #fff; font-size: clamp(21px,2.4vw,27px); letter-spacing: -0.02em; line-height: 1.12; }
.field-card .field-copy p { color: rgba(255,255,255,.86); font-size: 14.5px; margin-top: 7px; max-width: 34ch; line-height: 1.45; }
@media (max-width: 720px) { .field-grid { grid-template-columns: 1fr; } .field-card { aspect-ratio: 3 / 2.4; } }

/* ---- Final CTA with companion photo ---- */
.final-split { display: grid; grid-template-columns: 1.1fr .9fr; gap: 30px; align-items: stretch; }
.final-split .final { border-radius: 36px; text-align: left; display: flex; flex-direction: column; justify-content: center; }
.final-split .final .eyebrow.white, .final-split .final .final-cta { justify-content: flex-start; }
.final-split .final-photo { border-radius: 36px; overflow: hidden; position: relative; min-height: 340px; box-shadow: var(--shadow-xl); }
.final-split .final-photo img { width: 100%; height: 100%; object-fit: cover; position: absolute; inset: 0; }
.final-photo .fp-img { opacity: 0; transition: opacity 1.6s ease; }
.final-photo .fp-img.on { opacity: 1; }
.field-card .fc-img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: 0; transition: opacity 1.4s ease; }
.field-card .fc-img.on { opacity: 1; }
@media (prefers-reduced-motion: reduce) { .final-photo .fp-img, .field-card .fc-img { transition: none; } }
@media (max-width: 900px) { .final-split { grid-template-columns: 1fr; } .final-split .final-photo { min-height: 240px; } .final-split .final { text-align: center; } .final-split .final .eyebrow.white, .final-split .final .final-cta { justify-content: center; } }

/* ============================ HOW IT WORKS — flow (rich + compact) ============================ */
#how .sec-head { margin-bottom: 42px; }
#how { overflow-x: clip; }
.flow-step { min-width: 0; }
.fs-scene { border-radius: 16px; overflow: hidden; margin-bottom: 18px; aspect-ratio: 200 / 122; border: 1px solid var(--ink-100); }
.fs-scene svg { width: 100%; height: 100%; }
@media (max-width: 560px) { .fs-scene { margin-bottom: 12px; border-radius: 13px; } }
.flow { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; }
.flow-step { position: relative; background: var(--surface); border: 1px solid var(--ink-100); border-radius: 22px; padding: 24px 22px; box-shadow: var(--shadow-sm); display: flex; flex-direction: column; gap: 12px; transition: transform .25s, box-shadow .25s, border-color .25s; }
.flow-step:hover { transform: translateY(-4px); box-shadow: var(--shadow-lg); border-color: var(--ink-200); }
.flow-step .fs-head { display: flex; align-items: center; gap: 12px; }
.flow-step .fs-ic { width: 46px; height: 46px; }
.flow-step .fs-num { font-family: var(--font-mono); font-size: 12px; font-weight: 600; letter-spacing: .12em; color: var(--ink-300); white-space: nowrap; }
.flow-step h3 { font-size: 21px; margin: 0; }
.flow-step > p { font-size: 14px; color: var(--ink-600,#6E6B60); line-height: 1.5; margin: 0; flex: 1; }
/* connector chevrons between cards (desktop) */
.flow-step:not(:last-child)::after { content: ""; position: absolute; right: -13px; top: 47px; width: 13px; height: 13px; border-top: 2.5px solid var(--ink-200); border-right: 2.5px solid var(--ink-200); transform: rotate(45deg); z-index: 3; }
/* result module — the concrete payoff of each step */
.fs-out { display: flex; align-items: center; gap: 10px; background: var(--paper); border: 1px solid var(--ink-100); border-radius: 14px; padding: 9px 11px; }
.fs-out .fs-pin { width: 34px; height: 34px; border-radius: 10px; display: grid; place-items: center; flex-shrink: 0; background: var(--blue-50); color: var(--blue-700); }
.fs-out .fs-pin svg { width: 18px; height: 18px; }
.fs-out .fs-pin.green-tint { background: var(--green-50); color: var(--green-700); }
.fs-out .fs-pin.zelle { background: #6D1ED4; }
.fs-out .fs-pin .z { font-family: var(--font-display); font-weight: 800; font-size: 16px; color: #fff; }
.fs-out .ot { flex: 1; min-width: 0; }
.fs-out .ot b { display: block; font-family: var(--font-display); font-weight: 700; font-size: 14px; letter-spacing: -0.01em; line-height: 1.25; }
.fs-out .ot span { font-size: 11.5px; color: var(--ink-500); display: block; line-height: 1.3; }
.fs-out .fs-live { font-family: var(--font-mono); font-size: 9.5px; font-weight: 600; letter-spacing: .08em; color: var(--blue-700); background: var(--blue-50); padding: 3px 7px; border-radius: 6px; flex-shrink: 0; }
.fs-out .fs-amt { font-family: var(--font-display); font-weight: 800; font-size: 18px; color: var(--green-700); letter-spacing: -0.02em; flex-shrink: 0; }

/* ---- get-the-app band (homeowner CTA target) ---- */
.demo-embed { border-radius: 26px; overflow: hidden; border: 1px solid var(--ink-100); box-shadow: var(--shadow-lg); background: #EFEDE6; width: min(100%, calc((100vh - 60px) * 1.6)); margin: 0 auto; }
.demo-embed iframe { display: block; width: 100%; aspect-ratio: 1480 / 1175; border: 0; }
@media (max-width: 720px) { .demo-embed iframe { aspect-ratio: 9 / 15; } }
.app-wrap { display: flex; flex-direction: column; align-items: center; text-align: center; }
.store-row { display: flex; flex-direction: column; align-items: center; gap: 11px; margin-top: 26px; }
.store-badges { display: flex; gap: 12px; flex-wrap: wrap; justify-content: center; }
.store-badge { display: inline-flex; align-items: center; gap: 12px; background: var(--ink-900); color: #fff; border-radius: 14px; padding: 12px 22px 12px 17px; box-shadow: var(--shadow-md); transition: transform .15s ease, box-shadow .15s ease; }
.store-badge:hover { transform: translateY(-1px); box-shadow: var(--shadow-lg); }
.store-badge svg { width: 25px; height: 25px; flex-shrink: 0; }
.store-badge span { text-align: left; }
.store-badge small { display: block; font-size: 10.5px; opacity: .72; letter-spacing: .03em; }
.store-badge b { display: block; font-family: var(--font-display); font-weight: 800; font-size: 19px; letter-spacing: -0.01em; line-height: 1.15; }
.store-note { font-size: 13px; color: var(--ink-500); }
.fs-out .fs-check { width: 24px; height: 24px; color: var(--green-600); flex-shrink: 0; display: grid; place-items: center; }
.fs-ba { display: grid; grid-template-columns: 1fr 1fr; gap: 8px; }
.fs-ba .fs-thumb { position: relative; aspect-ratio: 5/4; border-radius: 12px; background-size: cover; background-position: center; overflow: hidden; }
.fs-ba .fs-thumb i { position: absolute; top: 5px; left: 5px; font-family: var(--font-mono); font-style: normal; font-size: 8.5px; font-weight: 600; letter-spacing: .08em; color: #fff; background: rgba(20,20,16,.55); padding: 2px 6px; border-radius: 5px; }

/* slim killer banner */
#how .loop-killer { margin-top: 28px; padding: 22px 30px; gap: 20px; }
#how .loop-killer .lk-tag { display: inline-flex; align-items: center; gap: 8px; font-family: var(--font-mono); font-size: 12px; letter-spacing: .12em; text-transform: uppercase; color: #8FE3AB; flex-shrink: 0; }
#how .loop-killer .big { font-size: clamp(18px, 2vw, 23px); min-width: 240px; }

@media (max-width: 980px) {
  .flow { grid-template-columns: 1fr 1fr; gap: 14px; }
  .flow-step:not(:last-child)::after { display: none; }
}
@media (max-width: 560px) {
  #how .sec-head { margin-bottom: 28px; }
  .flow { grid-template-columns: 1fr 1fr; gap: 10px; }
  .flow-step { padding: 15px 14px; gap: 9px; border-radius: 18px; }
  .flow-step .fs-head { gap: 9px; }
  .flow-step .fs-ic { width: 38px; height: 38px; }
  .flow-step .fs-num { font-size: 10.5px; }
  .flow-step h3 { font-size: 17px; }
  .flow-step > p { font-size: 12.5px; line-height: 1.4; }
  .fs-out { padding: 7px 8px; gap: 7px; border-radius: 11px; }
  .fs-out .fs-pin { width: 28px; height: 28px; border-radius: 8px; }
  .fs-out .fs-pin svg { width: 15px; height: 15px; }
  .fs-out .ot b { font-size: 11.5px; }
  .fs-out .ot span { font-size: 9.5px; }
  .fs-out .fs-amt { font-size: 15px; }
  .fs-out .fs-live { display: none; }
  #how .loop-killer { flex-direction: column; align-items: flex-start; text-align: left; padding: 20px; margin-top: 18px; }
  #how .loop-killer .big { min-width: 0; }
}

/* ============================ REDUCED MOTION ============================ */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .hero-blob, .float, .marquee-track { animation: none !important; }
  .reveal { opacity: 1 !important; transform: none !important; transition: none !important; }
  .final-blob { animation: none !important; }
  .field-card:hover img { transform: none; }
}
